Hey, I’m Liam.

I transform complex ideas into content that connects.

I've helped millions of users to understand market moves (at Finimize), big ideas (at Blinkist), and all kinds of everything (at Pitstop and Bending Spoons).

Content Strategy & Editorial Leadership

 Complex ideas deserve better than jargon and corporate-speak.

That's why I've spent over five years making complicated topics clear and compelling at high-growth start-ups – helping millions of people understand everything from market crashes to cognitive psychology.

As a content leader, I love building systems that scale without losing soul. I've created editorial frameworks that let creativity thrive, integrated AI that enhances rather than replaces human insight, and written content that keeps people coming back for more.

My sweet spot? Taking tricky topics and making them click. Whether I'm breaking down bond yields at Finimize, crafting behaviour-changing content at Pitstop, or distilling big ideas at Blinkist, I combine storytelling flair, strategic thinking, and a little writerly nous.


  • Results That Matter

    Content with industry-leading metrics

  • 5+ Years of Experience

    In global tech start-ups and scale-ups

  • Content That Delivers

    For Blinkist, Finimize, Pitstop, and Bending Spoons

Pitstop

As the second hire, I led on all things content. I defined our strategy, built a content library, established a tone of voice, managed four writers, edited their work, and created AI-enhanced audio.

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Case Studies

Finimize

At Finimize, I edited the daily newsletter (known in-app as the “Daily Brief”), making complex financial news clear and compelling for 1 million global subscribers. The task: maintaining industry-leading engagement while meeting strict compliance standards.

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Blinkist

At Blinkist, I wrote summaries of top non-fiction books, making big ideas accessible for 18 million users. While there, I pioneered new approaches and tones-of-voice as the platform shifted to audio-first writing.

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Employer Feedback

“Besides his unmistakable talent and skills as a writer, he’s simply great to work with. He’s very proactive, highly conscientious, and endlessly flexible in accommodating the oft in-flux landscape of digital publishing. He’s been an invaluable team member, and we wish him all the best in the next steps in his career!"

Nina Bildstein, Blinkist

What's Next?

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What's Next? -

After scaling content operations at high-growth startups and reaching millions of users across fintech, wellbeing, and education, I'm looking for opportunities to tackle new challenges in content strategy, content design, and editorial leadership.

I'm particularly drawn to projects that empower me to:

  • Transform complex topics into engaging experiences

  • Build and scale content operations

  • Work with emerging technology 

  • Make a meaningful impact on users' lives

Whether that's leading content teams, building editorial frameworks, or crafting content and user experiences, I bring both strategic vision and hands-on expertise to every project.